And I found one estimate where after a year season 1 had sold nearly a million copies. As I said above, HBO also sells the rights to its shows to certain foreign markets. I assume this rate continued, with a big bump for Season 5 and beyond. Since a lot of the series is filmed in Ireland, HBO takes advantage of some pretty nice tax breaks that have added up over the years.
Then, there is all the merchandise. Oh, so much merchandise. To fill the gap, I made some estimates based on my knowledge of adult TV merchandise. Still, the revenue that makes it back to HBO will be small.
First, HBO has to market this series. Fortunately, the show markets itself. Martin and more. Weiss more time and money to get the series right. That just may have been the single most profitable decision in the history of the Home Box Office. The Entertainment Strategy Guy writes under this pseudonym at his eponymous website.
You can follow him on Twitter or LinkedIn for regular thoughts and analysis on the business, strategy and economics of the media and entertainment industry. Where to Stream: Game of Thrones.
Revenues from Subscriptions. Additional Revenue. All the Other Stuff. Final Estimates. Share Selection Facebook Twitter. Post was not sent - check your email addresses! Sorry, your blog cannot share posts by email. Nevertheless, there is still a long way before streaming overtake traditional cable, both inside and outside America. There are plenty of regions with low broadband speeds and limited technology, which stops them of accessing digital content. Your email address will not be published.
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